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Barna Report: Cities 2013 and States 2013 |
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Barna Report: Cities 2013 and States 2013
Gain access to one of the nation’s best databases on faith. Based on a nationwide study of more than 42,000 consumers, the 2013 editions of Barna’s Cities and States reports are companion resources that profile residents of the nation’s 96 largest media markets (Cities, 500+ pages) and the 48 contiguous United States (States, 300+ pages).
Created using Barna Group’s proprietary theolographic® tracking research, the art and science of studying spiritual beliefs, practices and connections among people and groups, these comprehensive reports will help you understand a region’s theolographic profile—a powerful tool used to leverage a market’s potential. Read a brief interview with David Kinnaman, president of the Barna Group, about how these powerful new reports can be put to use for your organization.
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Use Markets and States for: Market prioritization Media buying and placement Product marketing Message customization Direct mail and local advertising Public relations Age targeting Understanding the churchgoing audience Identification of strategic partnerships Identification of church / denominational partnerships |
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 Research and insights for organizational leaders and decision makers
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