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How does Barna Group serve Non-Profit Organizations? |
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There are more than a million not-for-profit groups in America, and the competition for the donor dollar is fierce. It can be brutal out there – and the pressure is heightened by the ascendance of a new generation of donors and a suspicious and combative media corps.
You need research. We have options. Here are some of the research services available through Barna Research for not-for-profit organizations:
- Current donor profiles
- Lapsed donor studies
- Potential donor identification
- Board attitude and expectations
- Communications evaluation
- Concept testing
- Organizational image and awareness
- Employee attitude studies
- In-market product testing
- Advertising awareness and impact
- Donor upgrade strategies
- Premium selection
- Offer development
- Fine-tuning appeals
Are you interested in seeing a client list – or discussing how we might serve your organization? Please contact Doug Colby at 805.639.0000 x217 (or 800.55.BARNA) or submit a request below.
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Research 
